Poppins

I worked with graphic designer Ashton McGuffie, engineer David Whitlock, and marketer Joshua Poland to create the Poppins bag. Poppins is an artisan transport bag created by artists for artists.

We did extensive research and sent out surveys to the students across Louisiana Tech’s campus to get a better understanding of our target market’s needs. Pain points brought to our attention included lack of organization, protection, durability, and comfortability. Poppins bags have customizable gel dividers, rubber corners for shock absorbency, and an unique shape to fit to the human body.

After Poppins was created, I was responsible for creating the website they would be sold from. I wanted the website to be engaging, familiar, and user-friendly. I used Adobe XD to design the wireframes.

Ashton McGuffie designed the logo and David Whitlock created the renderings.